If you have a continuity program, then you’ll want to pay attention to this.
No doubt you’re offering your continuity/membership program to your subscribers.
But there is a certain segment of those subscribers who simply aren’t taking the bait. After repeated emails promoting your membership, they still haven’t joined.
Here’s what you can do with these folks.
After you’ve exhausted all means of getting them to sign up for your monthly program, make them this offer:
They can get a FULL YEAR for just $97 (or whatever price you deem appropriate.). These are folks who weren’t going to join anyway, so everyone you get to join is a bonus $97 to you.
I’ve seen other marketers do this, and it often results in an extra 2-3 sign-ups per week.
Simply write an email making the offer and insert it in your autoresponder sequence at the end of all your other emails asking them to join the membership.
Put a time limit on it – such as 24 hours – so they have to make up their minds right away.
It’s extra money you wouldn’t have made otherwise.
Bonus: Approach other membership site owners and offer to show them how to make an extra $200 a week, if you can get a cut. I haven’t tried this, but I don’t see why some of them wouldn’t go for it and put some easy money in your pocket.